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Selecting the color of your ecommerce logo design is very important. If you keep browsing different ecommerce website, you will observe that most successful ecommerce sites of the web have similar color pattern in their logo. They did it intentionally because research have shown that our eye vision have great influence over our psychology. Depending on cultures, different colors hold different level of importance. If your customers are based in North America you may go for making your logo blue. If your customers are in china, you may go for red colored logo. For Indian consumers you may need an orange colored logo. Selection of right color is therefore very important for your ecommerce logo design .